Requirement:
Create maximum attention for Nokia's N78 and to emphasise it's multimedial features (Sounds, Surfing and GPS)
Implementation:
Using the latest techniques in the field of LED lightning on a one of the bussiest squares of Amsterdam on the biggest Italian Frame ever build in Europe. The LED system flashed the words Sounds, Surfing and GPS.
Location:
Amsterdam
Requirement:
To demonstrate the quietness of the new washing machine in compression to the noisy urban environment we live in
Implementation:
To have two digital screens installed onto the sites to give the decibel reading on the street which is being read by a decibel meter. This is used to demonstrate that AEG's washing machines are very quiet. This campaign won many awards
Locations:
London, Madrid, Berlin, Milan, Brussels